WE HAVE A CODE, IT SHINES IN EVERY ONE OF US
Our Creators’ code has been carefully crafted with our people. This code of behaviours is integral to our ability to achieve our aspirations as an organisation; it is the ‘how’ we deliver.
These behaviours will create a mindset that will inspire understanding, collaboration, learning, and staying flexible to achieve high-performing results. The Creators' Code has been designed to empower our Agile Principles, Values and Mindset.
The Purpose statement articulates why we exist as an organisation. A Purpose is aspirational and can feel uncomfortable as it sets out where we want to be, not necessarily where we are right now.
What we need to change in order to realise our Purpose and deliver a true Modern Luxury experience for our customers.
The behaviours that are integral to our success. Behaviours we hold ourselves and others accountable to. How we 'show up' every day.