Gradcracker is the UK's careers website for STEM students. It is where leading employers attract candidates for their degree apprenticeship, placement and graduate roles.
And Gradcracker is much more than an advertising medium. Its position at the centre of the UK's STEM recruitment sector furnishes it with a store of knowledge and experience which it shares with students, parents, educators, employers and influencers.
Gradcracker was launched in 2007. On a typical day, it hosts over 300 employers and carries over 9,000 degree apprenticeship, placement and graduate opportunities. Daily visitor numbers range between 10,000 and 17,000, and average over 15,000 per day during the peak recruitment months.
The Gradcracker 5-Year Club is unique in student recruitment. The minimum entry requirement is that a company has advertised on Gradcracker for at least 5 years. Many members have exceeded that requirement by advertising ever since Gradcracker was launched in 2007.
The club numbers over 200 employers and includes the big names in engineering and technology but there are many SMEs and less well-known names too.
Gradcracker builds and manages Company Hubs on behalf of its employers.
Each Company Hub is home to a wide range of information about the company – from its culture and benefits to its current opportunities, employee profiles, videos and any other material that will help to attract and inform potential candidates.
Employers are provided with a Dashboard which carries a wide range of statistical data regarding student interaction with their Hub.
Gradcracker has close relationships with its employers and has therefore acquired detailed knowledge of what individual employers look for in candidates. It calls upon this knowledge to help its students put together high-quality applications.
In the Gradcracker CareerCentre, students can find advice from Gradcracker and its employers and access the comprehensive online guide, ‘How to become a Cracking Candidate'.
The CareerCentre is also home to the Gradcracker Toolkit online; a series of podcasts introducing students to industry sectors; and a complete archive of our employer webinar recordings.
Gradcracker regularly hosts hour-long, live webinars with its employers. These typically feature a senior recruiter and three recent graduates and are led by two Gradcracker directors.
The purpose of Gradcracker's webinars is to give students an insight into a particular company and the industry that it operates in. Discussions can cover a range of topics, such as the application process, training and development, and a graduate's typical day.
It's not unusual for over 1,500 students, career advisors and other employers to watch a live Gradcracker webinar. Tens of thousands more have viewed the recordings, which are uploaded to the Gradcracker CareerCentre and the employer's Company Hub.
The Dashboard is an organisational tool for students. It is designed to encourage them to take a focused approach to their job hunting.
They can see companies they have chosen to 'Follow' to receive job alerts and they can record their applications and track their progress from first interview to job offer.
Gradcracker's career advice talks and skills sessions are well-attended and well-received, whether they are on campus or online.
Careers advisors are provided with a Dashboard; here they can find the latest news and resources from the Gradcracker CareerCentre which they can use to educate and enthuse their students. They can also monitor the extent to which their students are engaging with Gradcracker.
Gradcracker provides students with a range of career advice material including video and podcast presentations, digital posters and the Gradcracker Toolkit.
The Toolkit is sponsored by over eighty Gradcracker employers and is available to all STEM students. It introduces them to the opportunities on Gradcracker and the wide variety of industry sectors in which they could work.
University STEM student societies are entitled to a free hub on Gradcracker to help them attract new members and promote themselves to our employers. Over 100 societies publicise themselves in this way on Gradcracker.