Our Services

We partner with clients to deliver full-service media that’s informed by data and supercharged by technology. Our expertise spans all capabilities across Planning, Media, Data, Tech and Creative & UX.

Media

Paid Search - Search has been at the heart of our offering since Brainlabs was founded and we consider ourselves to be the absolute market leader in this field.

Influencer - Using our own data insights, we identify the Influencers that will reach new audiences for your brand and convert them to customers.

Paid Social - We’re experts in planning and activating campaigns across all major social platforms, including Facebook, Instagram, Kakao, Line, LinkedIn, Pinterest, Snap, TikTok and Twitter.

Programmatic - Programmatic at Brainlabs is entirely bespoke, with brand-to-demand capabilities across data-driven creatives, first party data segmentation, custom algorithms and custom tech solutions.

Retail Media - We support brands across all elements of their Amazon business, not only focused on growth drivers such as Amazon Sponsored Ads and DSP, but also on operational challenges such as profitability, supply-chain and operational excellence.

Planning

At Brainlabs, strategy and planning is centred around how we use communications to solve a client’s business challenge. Audience is at the heart of all this, and we adopt a channel agnostic perspective on how and where to activate our plans.

Data 

Data Strategy - Data strategy is all about extracting the most value from the data that’s available. Our team provides the know-how in how best to acquire that data and how to store it.

Data Science - It’s extremely difficult to guess what our customers are thinking. Sadly we can’t read minds (yet), but we can use the wealth and richness of historical customer purchase behaviour to predict what product, message or offer we should show to a customer next.

Creative & UX

Creative - We produce creative that’s unapologetically driven by digital. Our digital approach allows us to rapidly prototype, create at scale, iterate, personalise, optimise and launch across a myriad of formats and platforms.

Search Engine Optimisation - The Brainlabs SEO team continuously delivers impactful SEO strategies to clients across multiple verticals and levels of complexity. 

Conversion Rate Optimisation - We craft tailored conversion strategies that transform digital performance. These skill sets, when combined together, give us the what, why and how of conversion rate optimisation; insight (UX research and analytics), to solution (UX design and development) with a core focus on experimentation.

Tech

Our elite tech team is made up of over 40 software engineers. They’ve developed Cortex – our end-to-end platform with hundreds of features which automate across the marketing lifecycle. Our team also build custom tech solutions to solve specific business challenges.

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Gradcracker Limited, October House, Long Street, Easingwold, York, YO61 3HX
01347 823822 | info@gradcracker.com | Company registration number: 6370348
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